Setting Up Your Branding
How to customize your logo, colors, and professional profile
Setting Up Your Branding
Your branding makes your site uniquely yours. This guide walks you through setting up your logo, choosing colors, and completing your professional profile.
Your Logo
Your logo appears in the site header and helps visitors recognize your brand.
Uploading Your Logo
- Go to Settings → Branding
- Find the Logo section
- Click Upload Logo
- Select your logo file (PNG or SVG recommended)
- Click Save
Logo Tips
- Use a transparent background — PNG or SVG files with transparency look best
- Keep it simple — Complex logos may not display well at small sizes
- Provide light and dark versions — If your logo is light-colored, upload a dark version too for light mode
Light and Dark Mode Logos
Your site supports light and dark viewing modes. You can upload separate logos for each:
- Light mode logo — Shows on light backgrounds (typically a darker logo)
- Dark mode logo — Shows on dark backgrounds (typically a lighter logo)
If you only upload one logo, it will be used for both modes.
Choosing Your Theme
Themes control the overall look and feel of your site.
Theme Presets
Choose from four professionally designed presets:
| Preset | Description | Best For |
|---|---|---|
| Luxury | Dark, sophisticated design | High-end properties |
| Modern | Clean, minimal aesthetic | Contemporary agents |
| Coastal | Light, airy feel | Beach and waterfront focus |
| Classic | Traditional, timeless look | Established agents |
Setting Your Theme
- Go to Settings → Branding
- Find the Theme section
- Click on a preset to preview it
- Click Save when you're happy with your choice
Custom Colors
Want to match your exact brand colors? You can customize:
- Primary color — Used for buttons and accents
- Background color — Main page background
- Text color — Primary text color
To customize colors:
- Choose a theme preset as your starting point
- Click Customize Colors
- Enter your brand colors (hex codes like #1a1a1a)
- Preview the changes
- Click Save
Your Agent Profile
Your profile information appears on your About page and footer.
Required Information
Complete these fields for a professional appearance:
- Name — Your full professional name
- Title — Your job title (e.g., "Realtor", "Luxury Specialist")
- Email — Contact email address
- Phone — Contact phone number
Recommended Information
Add these for a complete profile:
- Professional headshot — High-quality photo of yourself
- License number — Your real estate license
- Bio — 2-3 paragraphs about your experience and approach
Updating Your Profile
- Go to Settings → Profile
- Fill in or update each field
- Upload your headshot by clicking the photo area
- Click Save
Bio Writing Tips
Your bio helps clients connect with you. Include:
- Your experience and areas of expertise
- What makes you different from other agents
- The neighborhoods or property types you specialize in
- A personal touch (hobbies, community involvement)
Keep it concise—2-3 paragraphs is ideal.
Brokerage Information
Your brokerage details appear in the footer of your site.
Setting Up Brokerage Info
- Go to Settings → Branding
- Find the Brokerage section
- Enter:
- Brokerage name
- Brokerage address
- Brokerage phone (optional)
- Upload your brokerage logo
- Click Save
Brokerage Logo
Like your personal logo, you can upload separate light and dark versions of your brokerage logo.
Team Information (Optional)
If you're part of a named team within your brokerage, you can add team branding.
Adding Team Info
- Go to Settings → Branding
- Expand the Team section (if available)
- Enter your team name
- Upload your team logo
- Click Save
Team logos appear more prominently than brokerage logos, following the visual hierarchy: Team → Brokerage.
Previewing Your Changes
After making changes:
- Click Save to apply your changes
- Open your public site in a new tab
- Check both light and dark modes
- View on mobile to ensure logos look good at smaller sizes
Troubleshooting
Logo looks blurry
- Upload a higher resolution image (at least 400px wide)
- Use SVG format for the sharpest display
Colors don't look right
- Make sure you're entering valid hex codes (e.g., #ffffff not ffffff)
- Check both light and dark modes
- Some colors may need adjustment for accessibility (contrast)
Profile photo not updating
- Clear your browser cache
- Try uploading a different file format (JPG vs PNG)
- Ensure the file is under 5MB